Marketing agencies
An AI partner for marketing agencies.
We do the consulting, the building and the implementing.
Larkmoor is a made-up social, content and creator agency, with sample clients and sample numbers.
The guide
Five places AI pays off in a social, content and creator agency.
Every agency runs on two kinds of work. There's the work clients pay for. Then there's the work around it: reports, chasing, pricing extras, keeping creators on track, finding the next client.
AI is good at the second kind. Below is where we'd start. Each one links to Larkmoor, a made-up agency we built so you can click through it.
In every case, you approve before anything reaches a client or a creator.
Job 1Monthly client reports, drafted for you
- Today
- Someone pulls last month's numbers from every ad and social account, pastes them into a deck, then writes the part the client actually reads: what happened and what's next. Then does it again for every client, at the start of every month.
- With AI
- On the 1st, the numbers come in on their own and every client gets a one-page draft in plain words, measured against the goals you set at kickoff. Clients whose numbers swung hard are flagged so you read those first.
- You still
- Fix the why and the next steps, then press send.
- It needs
- Read-only access to each client's ad, social and analytics accounts. We set that up.
See client reports in the demo →
Job 2Extra asks, caught and priced
- Today
- A client asks for a few more TikToks, one more round of edits, or to keep a creator's video running as an ad a while longer. Each ask is small, so the team just does it. The retainer stays the same and the hours don't.
- With AI
- Each client's retainer lives as a plain list of what's included. When an ask comes in, the system checks each part against that list and prices the extras from your rate card. Then it writes the change order and a friendly note to go with it.
- You still
- Decide each item. Bill it, give it free and log it, or fold it into the next renewal.
- It needs
- Your retainers and your rate card. To see margin by client, your team's hours too.
See scope check in the demo →
Job 3Approvals and logins, chased for you
- Today
- A month of posts waits on one person at the client to say yes. Feedback arrives in pieces, by email and in comments. A new client still hasn't handed over their ad account, so their first month starts late.
- With AI
- One board shows everything waiting on a client, with its post date. The system drafts a polite nudge to the approver, then a firmer one that names the date at risk. Scattered feedback becomes one numbered list per piece. For a new client, it tracks every login and asset still missing and drafts the ask.
- You still
- Set the tone once per client and approve the nudges. Nothing gets posted on its own.
See content and approvals in the demo →
Job 4Creator campaigns out of the spreadsheet
- Today
- A creator launch is rates, contracts, briefs, drafts, post dates, #ad checks, usage windows and payments, kept in one sheet plus email and DMs. Things slip between the columns.
- With AI
- Every campaign gets one board, with a row per creator showing where they stand. The system drafts nudges for late drafts and missing links and checks live posts for the #ad label. It warns you before a usage window ends while the client is still running the video as an ad.
- You still
- Approve every message to a creator and every payment. It never contacts a creator on its own.
See creator campaigns in the demo →
Job 5New business that keeps moving when you're busy
- Today
- When client work gets heavy, prospecting stops. A warm intro waits days for a reply. A proposal promised for Friday gets started Thursday night by copying the last one.
- With AI
- Your pipeline stays in view, and you hear when it's getting thin while there's still time to fix it. The system drafts follow-ups to warm contacts and a referral ask after a client's good month. After a discovery call, it drafts the proposal from your notes, priced from your rate card.
- You still
- Approve every note and every proposal before it goes.
See proposals in the demo →
How we'd build it
How we'd build it.
We're an AI partner for marketing agencies. We find where AI can save your team time and money, build it, and roll it out across your team.
Everything above runs in one system, set up on a private server for your agency. Your data stays yours. The system never moves money, and nothing reaches a client or a creator without your approval.
We run our own company on the same system.
Built around how you run.
